TradeView Analytics™

Are You Getting Your Fair Share of Trade Funds?

See Your Net Cost & Benchmark Across Industry. 

How Does TradeView™ Improve Business?

• You can’t manage what you can’t measure
• Retailers historically depend on manufacturer data creating a negotiating disadvantage
• Comparing vendor performance in like categories opens eyes to opportunity
• Monthly data refreshment tracks negotiated outcomes enhancing accountability
• Improved collaboration for win-win strategies and weeding out low performing vendors

On-Demand Visibility to Vendor Performance Focuses Negotiations

• Ensure your fair share of trade funds
• Collaborate with manufacturers around “one version of the truth”
• Clear visibility to those supporting your business and those who are not
• Prioritized negotiation opportunities
• Data driven negotiation scenarios
• On-demand reporting – refreshed monthly

Benchmarking & Gap Analysis Across Industry

• Benchmark trade rates, net cost and other performance indices across the user group to identify performance gaps

What Does TradeView™ Measure?

• KPI visibility at Vendor, Manufacturer, Department, Category, Sub Category, Brand and Item levels
• All KPI’s benchmarked across two years plus current YTD
• All KPI’s benchmarked across industry – other program participants
• KPI’s include:

  • Sales

  • Gross and net purchases

  • Trade Funds

  • Trade Rates

  • Breakout by Trade Fund type (30 + KPI's mapped to purchase based, performance based, lump sum trade dollars)

  • Cash discount

  • COGS

  • Profit / Margin

  • Unit sales, retail, net cost, penny profit